The office environment has changed dramatically since the COVID-19 pandemic. Office space is no longer a place where we go to work but rather a space we work from—and that’s where freelancers have been ahead of the curve.
But now employers are beginning to adapt, as they see how flexible it can be for them to provide a work-from-home option after the coronavirus.
For those who have just discovered their passion and are looking to take the next step in their career – Enrollers have come up with the most in-demand and best freelancing jobs in Pakistan, leading to the highest-paying freelancer salaries in Pakistan.
Freelancers can work on a contract basis, build their client base and be their boss. But what types of freelancing jobs are most in-demand as you move into freelancer status? Let’s explore together.
Most Demanding Freelancing Jobs To Earn Higher
Freelance web developers are self-employed professionals who create websites for several clients and get paid for each project. They do not have to adhere to restrictions, such as working with specific clients or accepting only the projects their employer offers.
Undoubtedly, the scope of web development in Pakistan is never-ending because businesses are constantly seeking web developers.
Most specifically, React Native and Laravel web developers can never fall short of freelancing jobs in Pakistan because businesses and brands need them in the dominating era of the internet. And that is why this lucrative business segment of freelancing is growing, letting an average freelance salary of a web developer up to 80k to 4lakh.
Freelance Graphic Designing
Graphic designing is a high-demand, creative job for freelancers. It’s applicable to marketing, advertising, reports, catalogs, brochures, posters, and flyers—and the list goes on.
You’ll need to be proficient in Adobe Creative Suite (Photoshop and Illustrator) and understand basic concepts like prepress techniques.
Many graphic designers hold degrees or certificates; some even have PhDs. But while they may be more educated than you, they’re usually less experienced.
You’ll need an excellent portfolio to showcase yourself as a brand because most prospective employers are less interested in your education than they are in the work you produce.
The following departments of freelance graphic designing own a tiger’s share in the marketplace:
- Logo Designing
- Infographic designing
- Web Designing
- Social media post designing
For over 70% of Pakistanis, social media is a primary source of information and communication. In order to sell more products and services, businesses must use digital marketing strategies in order to gain an audience on social media platforms.
And that is why digital marketing is the arrow in the quiver of any business seeking to penetrate the Pakistani market.
The scope of digital marketing in Pakistan is so vast that it offers various freelancing jobs in Pakistan with the flexibility to explore your skills. Hence, digital marketing is considered one of the best freelancing jobs in Pakistan.
This job designation grips your hand from a basic content writer to a senior content strategist. However, the following are the high-in-demand digital marketing jobs in Pakistan:
- Digital marketing manager
- Content marketing
- Digital marketing specialist
- Social media marketing
- SEO Specialist
- PPC Specialist
Freelance Content Writing
In Pakistan, no one can deny that freelance content writing is an essential part of online business. This is because of the fact that a blog or website can be considered an essay if it doesn’t have enough content.
To write such an essay effectively, freelance content writer needs to know the correct format and style they can use when writing a blog post.
And that is why the scope of content writing in Pakistan is booming. It is broadly divided into two categories: content writing and copywriting. These genres are further categorized to:
- Blog writing
- Article writing
- Website copywriting
- Landing pages copywriting
- Quora articles
- Social media copywriting
On average, copywriters can earn up to 50k to 80k working from home.
Social Media Management
Social media has changed the face of communication and advertisement dramatically.
SMM is the most effective means of driving traffic to your website and collecting leads. It involves promoting your business on popular social media channels, such as Facebook, Instagram, and Twitter where you can build a direct relationship with your audience.
Since it’s a modern-day communication channel, however, managing a social media account can be challenging for small businesses and SMEs in Pakistan. Thus, there is a need to organize, plan and manage social media platforms to perform online marketing.
And, here comes the job role of a social media manager, making it one of the most demanding freelancing jobs in Pakistan.
The job roles of a social media manager involve:
- Planning and developing social media campaigns
- Content management
- Engaging with customers on different channels
- Analyzing running campaigns
- Staying updated with the latest social media trends
Steps to Becoming a Freelancer
Assessing Your Skills and Talents
To get success in freelancing jobs, it’s essential to identify your skills and talents. Think about what you’re good at and what you enjoy doing. Assessing your skills will help you determine what services you can offer and what type of work you’re interested in.
Building a Portfolio
Once you’ve identified your skills, you’ll need to build a portfolio showcasing your work. A portfolio is a collection of your best work that demonstrates your skills and expertise. It’s essential to keep your portfolio up-to-date and relevant to the type of work you’re seeking.
Networking and Marketing Yourself
Networking is essential for finding freelance work. Building relationships with potential clients and other freelancers can help you find new projects and referrals. Marketing yourself through social media, a website, or other platforms can also help you reach potential clients.
Setting Up Your Workspace and Equipment
As a freelancer, your workspace and equipment are critical to your success. Set up a dedicated workspace that’s comfortable and conducive to productivity. Invest in equipment that meets your needs, such as a reliable computer and high-speed internet.
Creating a Business Plan and Setting Financial Goals
To succeed as a freelancer, having a solid business plan and set financial goals is crucial. Determine your rates, how much you need to earn to cover your expenses, and how you’ll manage your finances.
Benefits of Freelancing Jobs
One of the most obvious benefits of freelancing jobs is the flexibility it offers. As a freelancer, you can set your own schedule and work from anywhere. This flexibility allows you to balance your work and personal life and work when you’re most productive.
Freelancing jobs offer the opportunity to achieve a better work-life balance. You have the freedom to schedule your work around your personal life, making it easier to attend important events, take time off when needed, and prioritize your well-being.
Opportunity to Work on Diverse Projects
As a freelancer, you have the opportunity to work on diverse projects and expand your skill set. You can choose to work on projects that interest you, challenge you, and help you grow professionally.
Ability to Earn More Money
As compared to traditional jobs, freelance jobs provide the possibility of earning a higher salary. As a freelancer, you can set your own rates and take on more projects, increasing your earning potential. Additionally, you can save money on commuting, office space, and other expenses associated with traditional jobs.
Which Freelance Skills Are Best For The Future?
According to our experience and a long journey in freelancing, we can say that the freelance skills that are likely to be in demand in the future will depend on various factors such as technological advancements, evolving market trends, and changing consumer preferences. However, here are some skills that are likely to be in demand in the future:
With the rise of e-commerce and online businesses, digital marketing skills will continue to be in demand. This includes skills such as search engine optimization (SEO), social media marketing, email marketing, and content marketing. Digital marketing is the practice of promoting products or services through digital channels such as search engines, social media, email, and websites. Some essential skills required for digital marketing include:
- Search Engine Optimization (SEO) including keyword research, on-page optimization, and link building
- Social Media Marketing including an understanding of social media platforms, content creation, and social media analytics
- Email Marketing with an understanding of email marketing platforms, list segmentation, and email design
- Content Marketing that includes content creation, distribution, and analytics
- Pay-Per-Click (PPC) Advertising with a good understanding of PPC platforms, keyword research, ad creation, and bidding strategies
- Data Analysis with a good understanding of Google Analytics
Digital marketing is a fast-paced and rapidly evolving field that requires a range of skills, including SEO, social media marketing, email marketing, content marketing, PPC advertising, and data analysis. Digital marketers must stay up-to-date with the latest trends and techniques to create effective digital marketing campaigns that reach and engage their target audience.
As the amount of data generated continues to grow, data science skills will be essential in interpreting and analyzing this data to extract insights and make informed decisions. Data science is an interdisciplinary field that combines statistical analysis, machine learning, and computer programming to extract insights and knowledge from data.
Data science is a highly technical and interdisciplinary field that requires a diverse set of skills, including programming, statistical analysis, data visualization, machine learning, data engineering, and problem-solving.
Some essential skills required for data science include:
- Programming Languages
- Data Visualization
- Statistical Analysis
- Machine Learning
- Data Engineering
With the increasing number of cyber threats, cybersecurity skills will be in demand to protect businesses and individuals from data breaches and cyber-attacks. Cybersecurity is the practice of protecting computer systems, networks, and sensitive data from unauthorized access, theft, and damage.
Cybersecurity is a highly technical and rapidly evolving field that requires a diverse set of skills, including network security, threat intelligence, cryptography, security assessment, penetration testing, incident response, and compliance and regulations. Some essential skills required for cybersecurity include:
- Network Security
- Threat Intelligence
- Security Assessment and penetration testing
- Incident Response
- Compliance and regulations
Programming and Software Development
As technology continues to evolve, programming and software development skills will be essential in creating new software and applications to meet the needs of businesses and consumers. Programming and software development involves the creation of software programs, applications, and systems to meet the needs of businesses and consumers.
Software development is a highly technical and complex field that requires a diverse set of skills, including programming languages, SDLC, web development, mobile development, database management, and version control. Keeping up-to-date with the latest trends and technologies is essential for software developers to remain competitive in the job market.
Some essential skills required for programming and software development include:
- Software Development Life Cycle (SDLC)
- Mobile Development for Android and Ios Devices
- Database Management such as MySQL, PostgreSQL, and MongoDB
- Version Control such as Git, GitHub
As the demand for online content continues to grow, freelance skills such as writing, video production, and graphic design will continue to be in demand.
Overall, staying up-to-date with the latest technological advancements and market trends will be essential in identifying the freelance skills that will be in demand in the future. Content creation is the process of developing written, visual, or audio material for various mediums, such as social media, blogs, websites, and marketing materials. Some essential skills required for content creation include:
- Visual Design
- Video Production
- Search Engine Optimization (SEO)
- Social Media Marketing
Content creation is a highly creative and diverse field that requires a range of skills, including writing, research, visual design, video production, SEO, and social media marketing. Content creators must stay up-to-date with the latest trends and techniques to produce high-quality and engaging content that resonates with their audience.
Prospecting for freelance jobs can be a frustrating and time-consuming proposition. But there will always be work out there for freelancers.
Some people are afraid to go out on their own, but the benefits of freelancing are too appealing to ignore: You’re your own boss, you set your own schedule, and you reap the full fruits of your labor. It’s not always easy, but it can be done.
If you want to be successful, start off by doing research to find out what types of freelancing skills are in demand right now. After that, learn freelancing, build your skill set, build your portfolio, and hunt for clients!